Universal Music Group

Universal Music Group

As a web designer here at Universal Music Group, I had my hands on some of the coolest projects in my career and had the privilege to create with artists I listened to all the time.

My Role

My daily tasks demanded a full stack design process: consult with the manager of the artist, design high fidelity mockups on Sketch, and build the front end on Drupal. The front end build was a nodesass compiler powered by Gulp and Bootstrap. Every site had one uniform theme powered by a view controller tool the backend developers created on Drupal 7 called 'The AFS Site Factory'. The tool empowered us front end devs to add/remove any reusable components such as sliders, tour dates, galleries, you name it. Every site build made me feel like Bob Ross.

Notable & Favorite Builds

These are a list of my favorite projects I built and designed.

  • Kid Cudi This quick landing page was built for Kids See Ghost. All the call to actions on the site were handwritten by me.
  • City Morgue I like this site because I really got the freedom to manipulate the texture of a site making it feel nostalgic and a VCR.
  • Kailee Morgue
  • Pearl Jam Quiz This was my first project here at UMG. Fully loaded javascript quizlet that needed to be done in a week. The game after launch had approx 7,000 plays in the first day.
  • 070Shake Being that she's from Jersey and working with Pusha T, I was excited to hop on this project!
  • TheWeeknd
  • Sites I worked on that don't exist anymore or changed after I left: Nicki Minaj, Post Malone, The Weeknd, Def Jam

View some mockups here